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Focus Home Interactive is Now Focus Entertainment

Focus Entertainment

Focus Home Interactive has rebranded as Focus Entertainment the company has revealed. The European publisher is making it so you know that when a game is launched from them, it’s part of their diverse line of games and products.

“From now on, the Focus Entertainment brand covers all of Focus’ activities, with the term Entertainment being representative of the desire to diversify its games, products, services and revenue streams. Entertainment also emphasizes the ambition to offer players around the world unique experiences, supported by an editorial policy that stands out thanks to innovative concepts, inventive gameplay and original worlds that transcend the boundaries of video games.”

In recent years, Focus Entertainment has been at the centre of some of the year’s biggest games, including A Plague Tale: Innocence, Greedfall, Vampyr and more.

Paired with some major acquisitions in recent months, the focus on entertainment “to integrate talents and studios with singular visions in our strong and ambitious Group” makes a lot of sense. This will allow the company to promote “value creation, anticipate new trends, and unique gameplay.”

 

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Bobby has been gaming since he was old enough to walk. Since then, the interest has only grown stronger, and here we are today. Follow Bobby on Twitter, and just go with it. @bpashalidis

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