PlayStation has announced it’s launching PlayStation Stars, the gaming brand’s first loyalty program which will be free to join for all PlayStation users with additional benefits coming to PlayStation Plus subscribers, it is set to launch later this year. PlayStation users who decide to sign up for PlayStation Stars will be able to earn rewards by completing a multitude of “monthly check-in” campaigns and activities which will require playing a specific game to earn a reward.
It’s not so much playing a game as other campaigns will require you to complete these PlayStation Stars tasks like “win tournaments, earn specific trophies, or even be the first player to platinum a blockbuster title in your local time zone.” As for loyalty points, PlayStation Star members will have opportunities to earn them which can be redeemed to earn “PSN wallet funds and select PlayStation Store products.” As previously mentioned PlayStation Plus subscribers who join the loyalty program will get additional benefits which include automatically earning points for purchases on PlayStation Store.
While PlayStation Stars sounds similar to Microsoft Rewards, there are a few differences between the two loyalty programs. One of which is a new reward that Sony is calling a “digital collectable” which is an item that is a “digital representation of things that PlayStation fans enjoy, including figurines of beloved and iconic characters from games and other forms of entertainment, as well as cherished devices that tap into Sony’s history of innovation.” PlayStation says that there will be “new collectible to earn, an ultra-rare collectible to strive for, or something surprising to collect just for fun.”
If that sounds a lot like NFTS don’t worry these Digital Collectable are not tradable.
“It’s definitely not NFTs. Definitely not. You can’t trade them or sell them. It is not leveraging any blockchain technologies and definitely not NFTs,” Sony vice president of network advertising, loyalty and licensed merchandise, Grace Chen said in an interview with the Washington Post.