Sonic the Hedgehog Gets a Tomy Plush Collection

Roger Craig Smith

Did you know that 2021 is the 30th anniversary for Sega’s Sonic the Hedgehog franchise? Over the last three decades, Sonic has been a staple in many households and even last year had his first chance on the big screen, with a new movie set for next year. Since debuting on June 23, 1991, Sonic has gone on to become a pop culture figure.

Now, it looks like Sega wants to conquer the plush world as Sega has announced a partnership with Tomy to deliver a new Club Mocchi line of plush dolls.

“Sonic is an all-time classic video game character that has evolved into a beloved lifestyle brand and we are thrilled to bring these amazing characters to fans and collectors around the world through our unique Club Mocchi – Mocchi – brand,” said Tomy Global Brand Director Morgan Weyl. “The signature look and feel of our Club Mocchi – Mocchi – items will even turn Sonic’s quills in the most huggable quills ever!”

Right now, these will be exclusive to Target in the US and retail for roughly $40 CAD. I’m hoping we get these in Canada, they look pretty cool and I wouldn’t mind having a few to show off.


Bobby has been gaming since he was old enough to walk. Since then, the interest has only grown stronger, and here we are today. Follow Bobby on Twitter, and just go with it. @bpashalidis

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