Apple’s California Streaming event happened today and with it, a slew of announcements came, revealing new iPads, iPhones, and Apple Watches. Whether you’re looking to upgrade your existing devices or join the ecosystem, today’s even has something that will pique your interest.
Apple kicked off the event with a sizzle reel showcasing Apple TV productions before jumping into new iPad reveals. The newest iPad is powered by a new A13 Bionic processor and according to Apple, the new chip delivers a 20% performance boost and is 3x faster than a Chromebook, going well past 6x better than the “best-selling Android tablet.”
The new ninth-generation iPad has a 12MP ultrawide front camera and that supports Centre Stage. For the most part, the iPads revealed today look the same but Apple mentioned that the new 10.2-inch model now includes True Tone.
Most people will likely want the base model that begins with 64 Gb of storage and starts at $429.
Pre-orders are live and you can head to stores on September 24, 2021, to pick up your device.
Here is the price breakdown for Canada:
64GB (Wi-Fi): $429
256GB (Wi-Fi) $629
64GB (LTE) $599
256GB (LTE) $700
Following this announcement, was the iPad Mini reveal. Comparably, the iPad Mini is the tablet you’ll want as it comes with narrow bezels, rounded corners, and an 8.3-inch screen, up from the previous 7.9-inch screen of previous models.
Form factor and screen size aside, the internals are stellar with Apple stating the screen comes with a USB-C port (upwards of 5Gbps transfer speeds) and Touch ID. There’s an upgraded 12MP camera on the front and back, a new stereo speaker
Oh, and the 8.3-inch iPad Mini includes TrueTone and recording in 4K with support for Centre stage.
The new iPad Mini will feature 100% recycled aluminum for its enclosure and will be the new standard for Apple going forward, applying to the full iPad lineup.
Pre-orders go live today and you can head to stores beginning on September 24, 2021.
Here is the pricing breakdown for Canada:
64GB (Wi-Fi): $649
256GB (Wi-Fi) $849
64GB (LTE) $849
256GB (LTE) $1049
Apple Watch Series 7
Next up, Apple revealed the Apple Watch Series 7 to viewers. The latest iteration has been heavily rumoured over the last few months and today we got our first look at the next Apple Watch.
From what Apple says, they are promising ‘softer, rounder’ corners on the next Apple Watch with the display now basically edge to edge. Bezels have slimmed up at 1.7mm and Apple says you can now add an additional 50% more text onto the display, surpassing the Series 6.
Moreover, the Series 7 supports swiping on the keyboard with new watch faces being added, giving you more real estate on your screen. The Apple Watch gets a little bit bigger with the Series 7 shipping in 41mm and 45mm sizes, a 1mm improvement over the Series 6.
Apple says the Series 7 will be available ‘later this fall.’ It seems to be related to a production delay.
Apple Fitness Plus
Apple is launching Group Workouts for Apple Fitness Plus and is launching the service in 15 new countries, including Brazil, France, and Mexico. Also, the workouts will be subtitled in six languages and there will new workouts including guided mediation, Pilates, and even snowboarding and skiing.
The star of the show – the iPhone 13 was shown and it is set to launch later this month. Apple’s base model will come in two versions this year: the 6.1-inch regular model and the smaller 5.4-inch Mini model.
Apple’s launching it with an OLED screen and while it is brighter than last year’s iPhone 12, it shares the same aluminum body.
Overall, the two new iPhones are nearly identical to last year’s but the iPhone 13 is a bit slimmer, and the Face ID notch is 20% smaller, so it’ll take up a bit less space at the top.
iPhone 13 uses the A15 Bionic Chip, which Apple says is both faster and more powerful than the A14 Bionic chip from last year. The camera is the same found in last year’s iPhone 12 Pro Max and has a larger sensor that’s 47% bigger compared to last year’s model.
Furthermore, the iPhone 13 includes a 12MP ultrawide camera and a faster f/2.4 lens, and a 120-degree field of view. There’s also a sensor-shift stabilizer included from last year’s iPhone 12 Pro Max
Apple also says that the phone offers more battery life with the iPhone 13 lasting 90 minutes longer than the iPhone 13 Mini, while also lasting 2.5 hours longer than the iPhone 12.
Pre-orders begin on September 17, 2021, before launching on September 24, 2021.
Apple’s Canadian pricing for the iPhone 13 is below:
Closing out the California Streaming event means Apple pulled out the showstoppers — the iPhone 13 Pro and 13 Pro Max. Both phones are sleek, beautiful and feature the A15 Bionic chip, three new cameras, and a display capable of 120Hz ProMotion with the screen being able to as bright as 1,000 nits.
My favourite improvement is the smaller notch at the top of the screen — where Apple says it is 20% smaller than last year’s iPhone 12 Pro/Pro Max. Oh, and if you want 1TB of storage, meet the first iPhone with all the free space but it’ll cost you a pretty penny at $2,079 for the iPhone 13 Pro.
Size-wise, the iPhone 12 Pro and iPhone 12 Pro Max are the same size as last year’s model, 6.1-inches and 6.7-inches, respectively. The new wide camera helps with low-light photography by including a new sensor while the ultrawide has a wider aperture. The telephoto camera offers 3x zoom and 6x optical zoom and all three camera include night mode.
Battery life has also been improved, with the 13 Pro capable of lasting 1.5 hours longer than the 12 Pro, and the 13 Pro Max capable of lasting 2.5 hours longer than the 12 Pro Max.