ESA Winter
A group of glorious gaming speed runners get help from an offical, who hovers over the shoulder of the gamer in the middle.

ESA Winter 2024 Continues Fundraising In Sweden This Week

The European Speed Runner Association [ESA] Winter 2024 is going through Malmö, Sweden, this week.

And halfway through this year’s event, Europe’s finest and fastest video gamers are wishing that when they get to the finish line on Saturday, they will be at their goal of helping Make-A-Wish International make the most wishes they can come true this year.

This week’s festivities mark the first time the two organizations have partnered. Most recently, ESA Winter and Summer raised $200,000 for international Alzheimer’s research. Arizona-based Make-A-Wish International granted over 19,500 wishes to children with critical illnesses last year, including over 5000 gaming and entertainment wishes. According to a press release, gaming and entertainment-based wishes are the second most requested. 

Consider donating if one of your favourite speed runners is up or a good old-fashioned Swedish Ikea build-off catches your eye. It will even help here in Canada!

In a press release, Ida Lidholt — one of the ESA organizers — says, “We are delighted to announce our new partnership with Make-A-Wish International. ESA Winter is a festival where gamers and the community unite. Through video games and speed, we level up to raise funds for children living with critical illnesses. It is heart-wrenching to witness the struggles of these kids. If we can alleviate their burden even a little by helping them fulfil their wishes, it holds profound significance for us.”

Luciano Manzo — president & CEO of Make-A-Wish International, chimes in, “Children undergoing treatment for critical illness can experience anxiety, loss of hope, and isolation from friends and loved ones. For many of these children, gaming offers them a sense of escape, helps them connect with friends and distracts them from their long and often difficult treatment journeys. That’s why gaming and entertainment wishes are so popular among wish children. The funds raised from ESA Winter 2024 will help continue to grant these types of wishes and many others. We are so grateful to ESA and the gaming community for helping make wishes come true with this event.”

 Watch the rest of ESA Winter 2024 now!