Apple App Store

Here Are Your Apple App Store Award Winners For 2023

Apple took to NYC yesterday to announce the winners of the 2023 Apple App Store Award winners.

The App Store’s Editorial team put their heads together and scoured the wide-ranging digital storefront for 40 finalists from across 11 categories related to apps across the Apple line of devices.

From that longlist emerges 14 apps and games that, according to the judging panel, “empowered users to unleash their creativity, discover a world of new adventures, and have fun with family and friends.”

“It’s inspiring to see the ways developers continue to build incredible apps and games that are redefining the world around us,” Adds Tim Cook, Apple’s CEO. “This year’s winners represent the limitless potential of developers to bring their visions to life, creating apps and games with remarkable ingenuity, exceptional quality, and purpose-driven missions.”

The full list of winners is as follows:

2023 App Store Award Winners

iPhone App of the Year: AllTrails, from AllTrails, Inc.

iPad App of the Year: Prêt-à-Makeup, from Prêt-à-Template.

Mac App of the Year: Photomator, from UAB Pixelmator Team.

Apple TV App of the Year: MUBI, from MUBI, Inc.

Apple Watch App of the Year: SmartGym, from Mateus Abras.

Games

iPhone Game of the Year: Honkai: Star Rail, from COGNOSPHERE PTE. LTD.

iPad Game of the Year: Lost in Play, from Snapbreak Games.

Mac Game of the Year: Lies of P, from NEOWIZ.

Apple Arcade Game of the Year: Hello Kitty Island Adventure, from Sunblink.

Cultural Impact Winners

In addition to recognizing the best apps and games on iPhone, iPad, Mac, Apple Watch, and Apple TV, Apple’s App Store Editors also selected five Cultural Impact winners, recognized for their ability to drive positive change through apps and games. This year’s winners encouraged users to learn and grow in an inclusive and accessible space, contribute toward a more sustainable future, and explore self-reflection and connection across generations.

Pok Pok from Pok Pok

Designed with inclusivity in mind, Pok Pok is a digital toy room for kids, offering a universal space for preschoolers of all backgrounds and abilities to play, explore, and see the world as one.

Proloquo from AssistiveWare

An accessibility app pioneer for over a decade, AssistiveWare’s Proloquo is creating augmentative and alternative communication (AAC) tools that help the world communicate in new ways.

Too Good To Go from Too Good To Go

Too Good to Go enables users to minimize food waste by connecting them with restaurants and stores that have a surplus of unsold food at an affordable cost.

Unpacking from Humble Bundle

Unpacking mixes meditative puzzles to create a soul-soothing triumph around familiar experiences of change and connection.

Finding Hannah from Fein Games GmbH

Finding Hannah is a colourful coming-of-age, hidden-object game with inclusive and heartfelt tales that explores the power of healing and self-discovery.

Trend of the Year 

Apps are a reflection of culture, and in 2023, generative AI captured users’ collective imagination with its evolution unfolding in real time. Apps started integrating AI throughout the year in a variety of ways. Although many features are still in their infancy, they gave users a chance to see, firsthand, the technology in action and come to their own conclusions about the benefits and risks. In addition to this year’s App Store Award winners, App Store Editors across the globe have highlighted a collection of generative AI apps that exemplify the Trend of the Year. Read more from App Store Editors.